Busin€ss D€velopment
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A one-day, in-person course for anyone in a client-facing role looking to master the art of selling in a digital economy and future proof their careers.
The old way is dead. People’s behaviour is changing, AI is stuffing our inboxes full of crap, new tactics spread like the speed of light and are over before you’ve had the chance to think about using them.
This is best suited to high-performing junior to mid-career individuals looking to build their network, expand their skills and accelerate their career.
25/09/2026 @ Somerset House
930am - 4pm
£250 + VAT
We are allergic to bad b2b sales and marketing that destroys your soul and your business. Instead, we focus on helping you learn to do things your way, building new capabilities in creative business development, strategy, financial and growth modelling,
We are located in the basement of Somerset House, squeezed among the technologists, designers and digital workshops, where we house all our teaching in person.
Busin€ss D€velopment
i$ F*ckd
The New Digital Landscape: Understanding the Shifting Paradigms
AI, the end of low interest rates and the creator economy has shifting everything. We explore how the networked economy has evolved and what to do about.
Understanding the digital economy
Exploring how clients behave on the internet
Developing your personal value proposition
Plan your approach to developing new digital connections and opportunities
EXPLORING HOW YOUR CLIENTS BEHAVE ON THE INTERNET
Most people operate like their clients are still living in the mid 90s. B2B needs to evolve beyond events, cold email and Linkedin stalking
Understanding the psychology of sales
Copywriting for sales outreach
Negotiating and influencing
Building relationships with senior clients
Improving your personal conversion rate
YOUR PERSONAL VALUE
PROPOSITION AND
TAM
Compounding is the eighth wonder of the world. Understanding what total address market (TAM) you fit into and how to leverage that is the foundation of growth.
Storytelling and pitching frameworks
World-class deck creation
Metrics & Funnels
Your personal sales process
PROJECT BASED
Opportunties
Working in projects and leaving breadcrumbs on the internet will help you magic new business out of thin air.
Understanding the psychology of sales
Copywriting for sales outreach
Negotiating and influencing
Building relationships with senior clients
Improving your personal conversion rate
Navigating Modern Commercial Behaviors
Vibes produce the value. Forget what you know and learn from those who don't settle from a 2% reply rate to their terrible outreach.
Storytelling and pitching frameworks
World-class deck creation
Metrics & Funnels
Your personal sales process
Designing Contagious Go-to-Market Propositions
Think creatively is the key to getting ahead. Roll together growth, sales and marketing to drive your own impact.
Understanding the psychology of sales
Copywriting for sales outreach
Negotiating and influencing
Building relationships with senior clients
Improving your personal conversion rate